Effective Date: June 1, 2018.
Bottom Line Matters™ is a subscription-based loss prevention and risk management online organization. In this Privacy Statement the terms “we” and “our” refer to Bottom Line Matters™. This Privacy Statement explains Bottom Line Matters™ practices regarding personal information of our members, subscribers, prospective members and/or subscribers other visitors to this website (the “Website”), as well as those who have transactions with us through telephone, internet, faxes and other means of communications. The terms “Members” and “Subscribers” may be used interchangeably and refer to anyone accessing the site in any part whether paid for or free access.
Bottom Line Matters™ Commitment to Privacy
At Bottom Line Matters™, we are committed to respecting the privacy of our members and our Website visitors. For that reason we have taken, and will continue to take, measures to help protect the privacy of personal information held by us in compliance with the Personal Information Protection and Electronic Documents Act (“PIPEDA”).
This Privacy Statement provides you with details regarding: (1) how and why we collect personal information; (2) what we do with that information; (3) the steps that we take to help ensure that access to that information is secure; (4) how you can access personal information pertaining to you; and (5) who you should contact if you have questions and concerns about our policies or practices.
By accessing or using the Website, you consent to the terms of this Privacy Statement. If you do not consent to the collection, use and disclosure of your personal information in accordance with this Privacy Statement, do not access the Website or provide us with any personal information.
1. When we collect personal information
(a) Automatic collection
We may receive certain information automatically when you interact with our Website, emails and/or online advertising. This may include information such as the type of Internet browser or computer operating system you are using, your IP address, and the domain name of the website you just left.
(b) The information you provide to us
When you interact with Bottom Line Matters™, you may provide us with personal information including the following:
- Contact information (e.g. name, address, email, telephone number) and information about your business (e.g. your position or job title) that we may use to respond to your inquiry, and to manage your membership or service request if applicable;
- Financial information (including credit card information) to process and manage your subscription;
(c) Social Media
We may offer you the opportunity to engage with us through third-party social networking websites, plug-ins, and applications. Through these platforms, you may allow us to access information associated with your social media account. We may use this information to confirm your identity and to personalize your experience on our Website.
2. How we use personal information
As part of our business operations, we collect and use certain personal information about our members, including contact information such as name, address, email address and telephone number, in order to process your requests, provide you with membership services and to understand your needs so that we can serve you better. We use credit card information to process a subscription and other payments. We may use demographic and profile data, combined with other publicly available information, to tailor online content according to your preferences. In addition, we may use your personal information for the following purposes:
- To manage your subscription status;
- To facilitate participation in certain promotions and programs;
- To inform you about opportunities to participate in additional programs and services;
- To respond to your inquiries and, if you ask us to, forwarding your inquiries to a third party when resolving a subscription assistance case;
- To manage and respond to queries made through “Ask the Expert”;
- To process payment for your membership request;
- To meet regulatory or contractual requirements relating to the services and products provided to you; and
- To help identify you when you visit the Website, to gather demographic information about users of our Website, and to improve our online offerings and Website administration.
3. When we share personal information
From time to time we engage unaffiliated third parties to perform certain services or provide promotional services to our members, or at their request, we may connect members with third party providers as part of membership programs that we offer. In these circumstances, the personal information that the third party receives is limited to only the information held by us that they need in order to render their services to us and/or to facilitate your participation in the program.
In addition, we will disclose personal information to the degree that it becomes necessary:
- If a law, regulation, search warrant, subpoena or court order legally authorizes us or requires us to do so;
- As necessary to our service providers that help us with our business operations;
- If necessary to protect the safety or security of users of the Website, to detect and prevent fraud or abusive behaviour, or when otherwise required or permitted by law to protect our rights and those of our members;
- In the event that we sell, transfer or otherwise dispose of the business to an affiliate, successor, assign or other third-party entity; or
- With your consent.
Except as set out above, we do not sell, rent, share or disclose the personal information we hold or make our membership list available to others without your consent. Our contractors and third party service providers are contractually obligated to maintain privacy policies that are no less stringent than our own.
4. How long do we hold personal information?
Personal information is retained only for so long as is necessary for the purpose set out above. When no longer required, we will destroy, erase or de-personalize the information. Legal requirements may necessitate our retaining some or all of the personal information we hold for a period of time that is longer than we might otherwise hold it.
To ensure that the personal information you provided is accurate, complete and up to date, we urge you to provide us with updates regarding such information and to inform us of any errors affecting the personal information that we hold.
6. Security Measures
We maintain technological, organizational and physical safeguards in an effort to protect the personal information held by us from unauthorized use, access, disclosure, distribution, loss or alteration. Access to personal information will be restricted to our authorized personnel who require the information in order to perform their duties properly. In addition, access will be limited to only that information that is strictly necessary for the performance of those duties. The same limitations are imposed upon our third party service providers.
7. Accessing personal information
Our members are entitled to access the personal information held by us concerning them. You can access your personal information by making a written request to us. We will generally respond to your request for information within thirty days, unless, for reasons beyond our control, a longer response time is necessary, in which case, you will be advised accordingly.
8. Inquiries or Complaints
If you are not completely satisfied with or wish to submit comments concerning this Privacy Statement or its application by us, we invite you to convey your concerns or suggestions to: Bottom Line Matters, 162 Guelph Street, Suite 428, Georgetown, Ontario, Canada L7G 5X7 Attention: Stephen O’Keefe, President. We will reply as quickly as possible and inform you of the steps, if any, that have been or will be taken in order to address the concern or implement the suggestion.
9. Bottom Line Matters™ emails
As a member, you will receive email communications from us to facilitate your membership and advise you of programs and services that we offer. If you wish to opt out of receiving future emails from us, you may do so by contacting us. Please allow us up to ten business days for us to process your request. Note that if you unsubscribe from certain of our emails, we may still contact you by email about your membership, or as otherwise permitted by law.
10. Third Party Links
11. Modifications to this policy
We reserve the right to change this Privacy Statement at any time. We will alert you that changes have been made by indicating at the top of the Privacy Statement the date that it was last updated. We encourage you to review our Privacy Statement to make sure that you understand how information that you provide will be used. Any changes that are made to this Privacy Statement will apply to both any personal information that we hold prior to the effective date of the amended Privacy Statement and any personal information that we collect on or after such effective date.